what?

this is the qoute

“History has shown us that the first company to reach 10 million in console sales wins the generation battle. We are uniquely positioned to set a new benchmark for the industry.”

where do u read the word globally?

thats just yours and the interpreation of other in the internet. not an actual fact.

"hey i know better, what that guy was talking aboutt than himself"

thats how many gamers act and its just stupid. i hate this stuff

Where do you read the word US?  I read the words "generation battle" which to me says "sell the most consoles during the generation".  Xbox did not sell the most consoles during the "generation battle".

May seem stupid to you that someone infers "globally" from "generation battle", but it seems stupid to me that someone infers "US" from "generation battle".  See how that works?

i dont read the word us.

but as i said before. he made this statement after 10m us not global sales.

ms always focus on theire home market. and mainly only care about theire home maket

the us was (and is) the biggest console gaminig market. so why should "win the generation battle" mean selling the most units globally and not only winning the most important market?

and by the way. when he made that statement, the wii was leading globally by 7.5 million units

so yeah. sure when he said "winning the generation battle" he was talking about sell the most units worldwide while being 7.5m units behind place 1 instead of talking about the us, where they were in the lead...

ur interpration vs mine. what semms to be more realisic

maybe we should just ask him, what he meant

Also, let's take the full quote in context, with one important part bolded:

“This year will be the largest in the history of the video game industry, with Xbox 360 leading the charge in the U.S. and abroad,” said Don Mattrick, senior vice president of the Interactive Entertainment Business in the Entertainment and Devices Division at Microsoft. “History has shown us that the first company to reach 10 million in console sales wins the generation battle. We are uniquely positioned to set a new benchmark for the industry.”

They sure thought they were still in first place everywhere...

Not as weak as the Xbox One's sales...and not as old as the last press release from MS claiming number of units shipped!

Already posted. And he is talking about 10 million US.

'Will win' = 'won'? Hm.

At least he got something right.

Of course it's old.  May 2008 is six years ago. 

If you're talking about this being posted a few times in the last couple of days.  It's not that old honestly.

last gen not jet over?

still sales for ps360