Seece said: I wonder if you will adjust this? |
Why would he adjust it? NPD gets some information from retailers and the rest are pure estimation and speculation, they may or may not adjust their estimation and they don't track every retailer in USA. They track about 60 to 65% of retailers in US...
So any product track by them is potentially undertracked and not covering 35-40% rest of the market is a pretty big gap while VG Chartz's at least tries to track every retailer and uses informations from NPD and other market research groups thus VG Chartz in fact has more complete picture than NPD since they will use multiple sources/estimations.
Anyway... You are just jumping the gun. We need to wait and see if NPD will make some adjustments to their estimation.