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Forums - Nintendo - More Eye Raising Quotes From Iwata

Soundwave said:

http://online.wsj.com/news/articles/SB10001424052702303465004579325760899958956

In a snap news conference called in Osaka, Nintendo President Satoru Iwata admitted he had misread the markets and hadn't issued "the appropriate instructions.'' He said the company needed to change and "propose something that surprises our customers."

"The way people use their time, their lifestyles, who they are—have changed," Mr. Iwata said. "If we stay in one place, we will become outdated."

- I think this is a clear acknowledgement from Nintendo that cell phones/tablets have changed people's lives when it comes to how they get their entertainment and Nintendo can no longer deny it. 

"I hate to say this, but Nintendo is out of touch," said Yoshihisa Toyosaki, president of Tokyo-based IT consultancy Architect Grand Design Inc. "It has a chance to change course, but I doubt it's going to take it."

Still, Mr. Iwata noted that Nintendo's sales in Japan were better than they were in the U.S. and Europe, and said the company needed a better way of keeping in touch with trends abroad.

"In Japan, I can be my own antenna, but abroad, that doesn't work," he said.

- Pretty interesting that Iwata finally acknowledges that he isn't very good at navigating the Western market. Should he really be president of NOA if this is the case? Or will we see a real change? Lots of skepticism on Nintendo from investment consultants, lol.

It's what I've said for a while ... Iwata is pretty good at reading the Japanese market but is far out of touch with the Western markets.

Sounds like from the article Iwata will be taking a pay cut once again this year. 

He's not president of NOA, he's president of Nintendo. Reggie is chief in America



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I suspect that antenna phrase sounds weird in Japan too like everywhere else.
Anyhow, Ninty should just fire whoever decided to start choking Wii to death one year before Wii U was even released. If you plan to capitalize on a successful brand name, you just DON'T kill it.



Stwike him, Centuwion. Stwike him vewy wuffly! (Pontius Pilate, "Life of Brian")
A fart without stink is like a sky without stars.
TGS, Third Grade Shooter: brand new genre invented by Kevin Butler exclusively for Natal WiiToo Kinect. PEW! PEW-PEW-PEW! 
 


padib said:

*raises eyebrows*

I think you mean

*raises eyes*



theprof00 said:
He's not president of NOA, he's president of Nintendo. Reggie is chief in America

http://au.ign.com/articles/2013/04/24/satoru-iwata-appointed-new-nintendo-of-america-ceo

Reggie is the President of NoA. Iwata is the CEO of NoA. He's also CEO and President of NoJ.



pokoko said:
"propose something that surprises our customers."

No, hell no, stop that. That's what the hell the Wii U was, a big ass surprise. How about propose things that customers are asking for?

"In Japan, I can be my own antenna, but abroad, that doesn't work"

The most positive words to come from Iwata in awhile. Take a page from Sony's book. Give someone with a feel for the west some authority and acquire/create a few high-level western studios. Nintendo has money; if they want market share, they're going to need to use that money, because Microsoft and Sony damn sure are. Never mind the success of the PS4 for the moment, instead just think about all the first-party support that the Xbox One will have that the Xbox 360 did not. That's what your competition is doing, Nintendo.

This i disagree with because this what let to the sega saturn and dreamcast fiasco for Sega. If the development is not unified under one management, focus will split. They should get better expansion in thewest though development wise.



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oniyide said:
ninetailschris said:
oniyide said:
Mystro-Sama said:
How the fuck can you post a loss after releasing pokemon? WWWWTTTTTFFFFF!?


yeah its crazy

People do realize the pokemon company is a seperate company?

how seperate? how much influence does Ninty have over Pokemon, if any? im asing cause i really dont know how it works i always thought it was another Ninty property like Mario or Zelda

They have there own profits as a company. I'm sure they make 10-20% profit from games but pokemon has been making lots of money. You find reports of them making profits every year. Nintendo doesn't include them in there worker list. That means the pokemon company pays for everything and gets most of the money. They made more money than last just on toys,cards, tv, and games than nintendo. It's been said Nintendo has no influence on Pokemon at all. That's probably why do a lot of things nintendo doesn't.



"Excuse me sir, I see you have a weapon. Why don't you put it down and let's settle this like gentlemen"  ~ max

I really cant see how can a eye rise in any form...dint you mean eybrows?



ninetailschris said:
oniyide said:
ninetailschris said:
oniyide said:
Mystro-Sama said:
How the fuck can you post a loss after releasing pokemon? WWWWTTTTTFFFFF!?


yeah its crazy

People do realize the pokemon company is a seperate company?

how seperate? how much influence does Ninty have over Pokemon, if any? im asing cause i really dont know how it works i always thought it was another Ninty property like Mario or Zelda

They have there own profits as a company. I'm sure they make 10-20% profit from games but pokemon has been making lots of money. You find reports of them making profits every year. Nintendo doesn't include them in there worker list. That means the pokemon company pays for everything and gets most of the money. They made more money than last just on toys,cards, tv, and games than nintendo. It's been said Nintendo has no influence on Pokemon at all. That's probably why do a lot of things nintendo doesn't.

No.  Nintendo owns Pokemon.  It belongs to them completely, as do all the licensing rights.  Nintendo also owns controlling interest in Media Create, the company that develops Pokemon for Nintendo.  It would depend upon the terms of the contract, of course, but it's most likely that Nintendo receives the vast majority of the profit from the games.



ICStats said:
superhippy420 said:

Iwata's biggest mistake was trying to cater to the hardcore gamer crowd. It doesnt work and it never will. 360 and PS3, were not carried by the hardcore by any means. Call of Duty, FIFA, and GTA has a ton of casual players, and are the only reason either of those consoles sold over 45 - 50 million consoles. Just take a look at past Nintendo consoles and their libraries and it's no wonder the Wii U was a total disaster from February to November.

NES - SMB 1,2,3 combined sold 65 million, Duck Hunt sold 28 million...the console moved 62 million.
SNES - SMW sold 20.6 million, DKC 1,2,3, combined sold 18 million, Street Fighter II combined sold 12.4 million...the console sold 49 million.
Gameboy - All Pokemon combined sold 75 million, Tetris 30 million...console moved 118 million.
N64 - Everything shifted from 2D to 3D, Mario 64 sold 10 million, DK64 sold 5 million...console only moved 33m.
Gamecube - Totally focused on the hardcore...Pikmin 1+2, 2.8 million, Sunshine, 6.8 million, Luigis Mansion 3 million, Metroid Prime 1+2 4.1 million, total 22 million consoles.
Wii - Mostly focused on Casuals. Wii Sports + Resort 110 million, Mario Kart 34 million, Wii Fit + Plus 43 million....101 million consoles.

This whole notion that Nintendo needs 3rd parties and to make smartphone games to make a profit if far from the truth. What it needs are a few huge titles that the casuals will eat up like Duck Hunt,SMB,DKC and Wii Sports. Casuals see Pikmin and go WTF is that. They also see Wind Waker (now twice) and go, wtf is with this cartoon Zelda. Mario Kart, Donkey Kong, and Smash Bros will help alot, but unless Nintendo finds that one new IP, that resonates with the casuals the console will never take off. Nintendo Land was a good attempt, but it didnt work and they need to go back to the drawing board or the Wii U will be screwed.


I agree with a lot of your points (other than not needing 3rd party).

It is clear from Wii performance that it's not Nintendo core games that sold best - it's the casual garbage that core gamers would be ashamed to admit.

However now that casual interest seems to have dried up.  When Wii Fit was announced in 2007 I thought "wow, that's going to sell a ton" and it did.  I think it was a master stroke, just the kind of thing that would appeal to people around that year.  Now Wii Fit on Wii U is not even a blip.  Those times are gone.  People have different interests now like tablets, and streaming music.  Android has like 800,000,000 active devices and people are spending an ever increasing time in Apps.

Wii U is a smart device.  The remote play is a big hit at my house.  It's just lacking any *WOW* feature that would make casuals spontaneously buy it.  For Sony & MS, FIFA, Madden, NBA2K are there to hook sports fans with gorgeous graphics and smooth realistic looking animation, and COD, GTA, etc. are there to attract existing gamers.

this, i dont know why some still dont want to admit it. Granted Mario Kart and NSMB did good, but 2d mario will always do big numbers in relation to console sales. Mario Kart hell i think alot of people bought it cause of the wheel. I think Ninty should do that again.



pokoko said:
ninetailschris said:
oniyide said:
ninetailschris said:
oniyide said:
Mystro-Sama said:
How the fuck can you post a loss after releasing pokemon? WWWWTTTTTFFFFF!?


yeah its crazy

People do realize the pokemon company is a seperate company?

how seperate? how much influence does Ninty have over Pokemon, if any? im asing cause i really dont know how it works i always thought it was another Ninty property like Mario or Zelda

They have there own profits as a company. I'm sure they make 10-20% profit from games but pokemon has been making lots of money. You find reports of them making profits every year. Nintendo doesn't include them in there worker list. That means the pokemon company pays for everything and gets most of the money. They made more money than last just on toys,cards, tv, and games than nintendo. It's been said Nintendo has no influence on Pokemon at all. That's probably why do a lot of things nintendo doesn't.

No.  Nintendo owns Pokemon.  It belongs to them completely, as do all the licensing rights.  Nintendo also owns controlling interest in Media Create, the company that develops Pokemon for Nintendo.  It would depend upon the terms of the contract, of course, but it's most likely that Nintendo receives the vast majority of the profit from the games.

thats what i thought...so what the hell is ninetailschris talking about?