PS4 hijacks The Sun's page 3

Sh1nn

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Sh1nn on 29 November 2013

Sony has paid to take over the page three spread in today’s issue of UK newspaper The Sun.

Readers opening the paper today are presented with a two-page ad for the PS4 and the following message:

“Apologies to Rosie, 22, from Middlesex. Today’s page 3 is for the players”.

http://www.mcvuk.com/news/read/ps4-hijacks-the-sun-s-page-3/0125112

Turkish

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Turkish on 29 November 2013

Brilliant.

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sJagstang on 29 November 2013

Love It, Brilliant Advertisement xD Well done Sony.

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radishhead on 29 November 2013

That's very clever advertising

Click this button, you know you want to! [Subscribe]

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SubiyaCryolite

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SubiyaCryolite on 29 November 2013

See that Nintendo?

I predict that the Wii U will sell a total of 18 million units in its lifetime.

The NX will be a 900p machine

Albicant

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Albicant on 29 November 2013

Made me chuckle.

It's weird seeing Sony do decent advertising instead of weird conceptual stuff about scary babies.

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justinian on 29 November 2013

Coming from someone who works in the advertising.. Clever. Simplicity with humour. Must find out who did this ad.

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legend92(3) on 29 November 2013

Damn those ads are so expensive, In Australia with a much lower population and therefore less readership, it costs around 500k for a full page. In the UK I'd assume it'd be a few $Million.

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Kongfucius on 29 November 2013

Absolute filth. Good work Sony, good work :)

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Carl on 29 November 2013

As nice as the PS4 is...

Prefer tits.

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