Just the kind of marketing surface needs. It is a better device than the ipad.

They don't include the price of that keyboard (brings the cost to just about parity)while mentioning it as a key differentiator. Beyond that the RT doesn't do real productivity either outside of not touch friendly office where as ipads have some great analogous apps that work great for the interface. Let's not even mention lacking battery life.

Sometimes you get what you pay for.

I saw this commercial during the NFL Sunday Night Football. Very amusing xD

I got used to iPad and I kind of like MS tablets. For me there are a lot of things I hate about Apple's approach and the lack of usb is becoming more and more of a problem to me. It's a strong selling point and now that MS bought Nokia's phones I will wait for them to make a nice Lumia like tablet and be done with Apple and iTunes.

A desperate and tired ad appealing largely to Apple haters and not the mass market Surface RT needed. Microsoft did a way better with the Don't Fight series, which were lively, entertaining, and actually had some class: http://www.youtube.com/watch?v=0-U4Yr9UNBo

If this had Windows 8.1 Pro and not RT it would sell like hotcakes. Also curious to see how the Asus T100 fares.

haha nice, they price difference is HUGE! and I bet the surface has better specs aswell?

An old commercial. Also, iPad can use bluetooth Keyboards. There's also usb adaptors for iPad as well.