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Forums - Gaming - Sony get advertising right - The Last of Us TV Spot on The Walking Dead finale

NYANKS on 29 March 2013
Cirio said:
zumnupy10 said:
Sony recently changed the company which manages their marketing in the US.

First the GOW superbowl ad and now this. Makes me think the change was good.

There was a GOW Superbowl ad? I watched the entire game (including commercials) and I didn't see any ads for GOW.

I believe it was for the Livestream online, not as many viewers as on t.v. obviously but still a pretty large amount I'm sure



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AbbathTheGrim on 29 March 2013
zumnupy10 said:
Sony recently changed the company which manages their marketing in the US.

First the GOW superbowl ad and now this. Makes me think the change was good.


A GOWA flyer is also glued to the backstage rooms of the Ultimate Fighter. They are promoting things, they really are.



Nintendo is selling their IPs to Microsoft and this is true because:

http://gamrconnect.vgchartz.com/thread.php?id=221391&page=1

Heavenly_King on 29 March 2013
Cirio said:
zumnupy10 said:
Sony recently changed the company which manages their marketing in the US.

First the GOW superbowl ad and now this. Makes me think the change was good.

There was a GOW Superbowl ad? I watched the entire game (including commercials) and I didn't see any ads for GOW.

It was for the Online streaming of superbowl, and not for the TV broadcast (too expensive) here is the trailer:



Open World-Survival-Game Days Gone

PlaystaionGamer on 29 March 2013

while good its 3 months till release.. most people will have forgotten by then. but if it doesn't cost a lot then I'm sure a lot of people will see it and look it up online



GribbleGrunger on 29 March 2013
PlaystaionGamer said:
while good its 3 months till release.. most people will have forgotten by then. but if it doesn't cost a lot then I'm sure a lot of people will see it and look it up online


Yeah, I agree. I still think it's a good idea though.



 

The PS5 Exists. 


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platformmaster918 on 29 March 2013

Great audience to target and many of them are probably early 360 adopters because of Dead Rising and L4D. Could help them get a lot of second console buyers late in the gen especially if they cut price at E3.




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gigantor21 on 29 March 2013

It doesn't make sense because it DOES make sense. I can't believe it.



Have some time to kill? Read my shitty games blog. http://www.pixlbit.com/blogs/586/gigantor21

:D

nnodley on 29 March 2013
AbbathTheGrim said:

Excellent move, but I rather see it advertized during a superior series. But, given the theme of the game it seems spot on. Let us just hope that a lot of gamers actually watch these series, live.

Well, the show is watched by over 10 million people almost every episode lately, so yeah and it is an excellent move.  Don't know if that is live or with people watching it recorded mixed in.  



AbbathTheGrim on 29 March 2013
nnodley said:
AbbathTheGrim said:

Excellent move, but I rather see it advertized during a superior series. But, given the theme of the game it seems spot on. Let us just hope that a lot of gamers actually watch these series, live.

Well, the show is watched by over 10 million people almost every episode lately, so yeah and it is an excellent move.  Don't know if that is live or with people watching it recorded mixed in.  

It got to 10 already? Last time I checked on ratings the show was around 6-7million viewers. People really like soap operas with cheap scares apparently. lol



Nintendo is selling their IPs to Microsoft and this is true because:

http://gamrconnect.vgchartz.com/thread.php?id=221391&page=1

nnodley on 29 March 2013
AbbathTheGrim said:
nnodley said:
AbbathTheGrim said:

Excellent move, but I rather see it advertized during a superior series. But, given the theme of the game it seems spot on. Let us just hope that a lot of gamers actually watch these series, live.

Well, the show is watched by over 10 million people almost every episode lately, so yeah and it is an excellent move.  Don't know if that is live or with people watching it recorded mixed in.  

It got to 10 already? Last time I checked on ratings the show was around 6-7million viewers. People really like soap operas with cheap scares apparently. lol

Ya at least from what I've read.  I personally love the show.  It has problems but to me it's one of the better shows on TV. 

The premiere of season 3 was at 10.9 million.  15.9 million when factoring in the encore presentation.

http://www.huffingtonpost.com/2012/10/15/the-walking-dead-season-3-ratings_n_1968147.html

 

Midseason premiere of season 3 was at 12.3 million.

http://www.huffingtonpost.com/2013/02/11/the-walking-dead-ratings_n_2664140.html

 

http://en.wikipedia.org/wiki/The_Walking_Dead_(season_3)

From wikipedia is shows that only 3 episodes of season 3 barely dropped below 10 million.