lol.. people are going too much into a ripoff article. He's just doing PR sales speak. People should know that the original article is about the X360 catching up the Wii and turning into the market leader in UK.

Original article:

http://www.mcvuk.com/news/read/xbox-overtakes-wii-in-uk-we-ve-won-this-round/0110895

Full Interview:

http://www.mcvuk.com/news/read/the-x-men-xbox-uk-s-jon-grimes-and-harvey-eagle-on-a-successful-year-for-360/0110897

There will be a lot of attention on PlayStation next week. Is there anything Microsoft needs to do to ensure it has share of voice?

Eagle: All we know that there is an event planned on February 20th. So we can only wait and see what is announced. We are very happy with our offering at the moment. Our software market share in value was 55 per cent. So we are pretty happy.

Grimes: The reason why I love this industry is because there’s always new things happening. But we are also fantastic at creating stories that may or may not happen. The key thing for my team is to focus on who is buying today. Whatever gets announced on February 20th, the majority of consumers in the UK won’t know. They’ll still want to buy the devices out there. So in terms of noise our job will be to ensure that the consumers that are going into stores, going online, still see and experience Xbox, rather than get lost in the industry chatter. Whatever is announced is important from an industry perspective, but we must remember who is buying right now.

Yes just like when people say PSX for PS1 and people not liking the taste of alcohol.

So when the original article is about 360's UK market but some lame media take a little part then make it like the interview is all about PS meeting=they're scared?

I was kidding :P