Three major record companies SonyBMG, Universal Music Group and RCA records have been caught by the youtube police for using view generating bots. Last week, YouTube's parent company Google retracted upwards of 2 billion views from videos published by UMG, Sony/BMG and RCA. These views are believed to be the product of "black hat" view count-building techniques, in which third-party companies inflate the total view tallies as a means to manipulate a video's popularity and its increase exposure on YouTube.
The biggest offender of the three record houses was Universal Music Group, who was stripped of over a billion views out of its total 7 billion hits. Sony/BMG and RCA were hardly spared either, with the two companies losing 850 million and 159 million views, respectively.
However Sony has been hit the hardest with 850 million of their views being reduced to only 2.3 million in total of all their music videos on the website. The thing that i think is bad about this whole situation is that these three companies complain about pirated downloading their content for free but yet here they are paying indian programmers to make bot programs to make their vids appear like they get more views so more people will click on it.