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Forums - Gaming - Sony fighting to stay relevant?

JayWood2010 - there are two sides of one thing. MS know much better, how to sell games (remember that big advertisements about halo ? ) Sony on other hand is a value - in players hearts. What i want to say is, MS has been focused mainly on profit, while sony on games for players.. MS know, that it is better to make only some games (from their 1st party) and they know their audience .. on other hand Sony just try to cover all the genres.. which wasn't the best choise this generation from bussiness point. .. especially, when mobile phones step up.. 

And this is, why you are correct - from bussiness perspective. The question is - what`s better - to make games for one or two groups of people but with great sales, or to cover broad audience but many of the titles will be offradar and with loses at the end. 

We will see it round 3 years i think..

 

At least you're replying with common sense.  Yes Sony takes more chances.  Sometimes they are successful and others they aren't.  Microsoft has migrated to kinect in the last few years so trying to capture a new market while making this generation longer.  They have played it smart mostly.  Next generation will be interesting with Nintendo trying to get more core games.  I consider Nintendo and Microsoft to be more a like because X360 has been a blend of core for the first 3-4 years, and then core/soft the last few.  I think microsoft will do something similar next gen with taking chances at the beginning of the generation but kinect has been a hit so obviously that's going to stay.  The Wii U in my opinion is also going for a similar core/soft blend like microsoft.  Release hardcore games yearly but also release many casuals as well.  Sony on the other hand kind of failed with the playstation move and are primarily after the hardcore market. It's hard to tell what's going to happen next gen but Sony needs to learn that making expensive hardware (PS3/Vite/Memory Card) will hurt them.  I think nintendo will do fine.  Microsoft has halo so once Halo5 comes out itll do fine too.  Sony just needs to make good decisions and they will do fine as well.  

I appreciate you replying with common sense.  Really I do :)




       

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RE:

It seems like Sony is going the way of the Kodak camera. Although they initially outclassed many of the other systems on the market by offering incredible hardware, the XBOX 360 offered a significant leap in graphics that put it ahead of Nintendo and arguably on par with the PS3. From this new vantage point, Microsoft cut into Sony’s niche of high-quality, high-priced, exclusive games…while lowering the entrance fee.

What stupidity is this? How did PS2 'outclass' other systems by being incredible hardware? Or are they referring to PS3 which never managed to do this really either. For all intensive purposes, it's on par with 360 (despite being capable of more) in far was mostly inferior in it's first year. And MS didn't lower the entrance fee. They raised it, but Sony went nuts and released a $600 system that they still lost, what, $300? per sale on. While MS could lower price since they'd been out a year all ready. MS can take little credit for undercutting. Sony did most of that by themselves.

The problem isn't so much what MS did. MS stayed consistent and followed the path of the original Xbox targeting core gamers (with incredible hardware). It's Sony that didn't stay consistent. PS2 wasn't very powerful and while it had great AAA games it also had the mountain for shovelware s--t that Wii inherited this gen (and grew). Sony had the broadest base possible (at the time) with PS2. But they abandoned what made PS2 work to compete mano-a-mano with MS despite the Xbox only selling 20m and losing 4 billion.

THAT is the problem with the PS3. But Sony succeeded. They made a better Xbox and lost just as much. By trying to emulate MS they split the core and lost their casual. Nintendo scoop up all the casuals (and billions) and then MS got in on the act. PS3 is still the most core centric system. That is Sony's blindness. While the core audience is your backbone, the casuals are the meat (and the fat - but you want to be fat cats here). You can't exist without them.

If Sony is going to survive in this industry, they need to distinguish themselves from 720 (although it looks like MS is going to do the distinguishing) and need to offer something to entice the casuals back. Considering Nintendo, MS, Apple and Android are all fighting for this market, Sony will have to do something revolutionary to get back in the game. Otherwise, they'll have a very vocal, demanding and dwindling core base to try to live off.



 

JayWood2010 said:

 

Lets make a list shall we?

Little Big Planet Karting

Playstation Allstars Battle Royale

Last of Us

Final Fantasy XIII Versus

The Last Guardian

Dust 514

Ni No Kuni (Extremely excited for that. So underrated!)

Beyond: Two Souls

God of War: Ascension

Sly Cooper: Thieves in time.

This is not even including the PSN games Sony is investing in.

As Sales2099 has said before most of these will go under the radar.  What are you not getting here?  I'm not talking about it from a fans perspective, from a business perspective.  And p.s.  XBLA has much more arcade games.  I dont even understand why you brought that up?  

 


Ill admit Microsoft has got their base on a hook when it comes to XBLA. They are extremely good at Marketing where they lack games and Ive been the first and I'll be the last to praise them for it. If they have XBLA titles they saturate Xbox Live over it where as Sony lets you live and look for it if you please. I must say this years XBLA was mostly disappointing. Also, ignoring a retail game because a game is XBLA is pure hypocrisy.



Whatever helps you sleep at night.

Its no secret Sony is in financial trouble. The home console market isn't in any danger though.



S.T.A.G.E. said:
JayWood2010 said:

 

Lets make a list shall we?

Little Big Planet Karting

Playstation Allstars Battle Royale

Last of Us

Final Fantasy XIII Versus

The Last Guardian

Dust 514

Ni No Kuni (Extremely excited for that. So underrated!)

Beyond: Two Souls

God of War: Ascension

Sly Cooper: Thieves in time.

This is not even including the PSN games Sony is investing in.

As Sales2099 has said before most of these will go under the radar.  What are you not getting here?  I'm not talking about it from a fans perspective, from a business perspective.  And p.s.  XBLA has much more arcade games.  I dont even understand why you brought that up?  

 


Ill admit Microsoft has got their base on a hook when it comes to XBLA. They are extremely good at Marketing where they lack games and Ive been the first and I'll be the last to praise them for it. If they have XBLA titles they saturate Xbox Live over it where as Sony lets you live and look for it if you please. I must say this years XBLA was mostly disappointing. Also, ignoring a retail game because a game is XBLA is pure hypocrisy.


All I get out of that is Sony isn't good at marketing. Of course you're going to saturate something with a new product, that's how advertising works.  I'm not a huge arcade gamer so I have no comments on this year's arcade list.  I know it had FEZ, Mark of the Ninja, Deadlight, Minecraft, Spelunky, Trials Revolution, etc I know Trials Revolution was pretty amazing.  Anyways, my point was XBLA is pretty big compared to PSN.  Not saying PSN doesn't have arcade games because they do just not as many.  They did have Journey this year which I still haven't played yet. I will eventually.  If you're going to have reasons try not to nitpick everything.  Microsoft is great at advertising and Sony needs to learn from them on that.  And I don't believe they are ignoring retail games as they know they have Halo/Forza/Gears coming.  Microsoft is focused on kinect right now and will probably stay that way until the nextbox. They're expanding there market right now.




       

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JayWood2010 said:
S.T.A.G.E. said:
JayWood2010 said:

 

Lets make a list shall we?

Little Big Planet Karting

Playstation Allstars Battle Royale

Last of Us

Final Fantasy XIII Versus

The Last Guardian

Dust 514

Ni No Kuni (Extremely excited for that. So underrated!)

Beyond: Two Souls

God of War: Ascension

Sly Cooper: Thieves in time.

This is not even including the PSN games Sony is investing in.

As Sales2099 has said before most of these will go under the radar.  What are you not getting here?  I'm not talking about it from a fans perspective, from a business perspective.  And p.s.  XBLA has much more arcade games.  I dont even understand why you brought that up?  

 


Ill admit Microsoft has got their base on a hook when it comes to XBLA. They are extremely good at Marketing where they lack games and Ive been the first and I'll be the last to praise them for it. If they have XBLA titles they saturate Xbox Live over it where as Sony lets you live and look for it if you please. I must say this years XBLA was mostly disappointing. Also, ignoring a retail game because a game is XBLA is pure hypocrisy.


All I get out of that is Sony isn't good at marketing. Of course you're going to saturate something with a new product, that's how advertising works.  I'm not a huge arcade gamer so I have no comments on this year's arcade list.  I know it had FEZ, Mark of the Ninja, Deadlight, Minecraft, Spelunky, Trials Revolution, etc I know Trials Revolution was pretty amazing.  Anyways, my point was XBLA is pretty big compared to PSN.  Not saying PSN doesn't have arcade games because they do just not as many.  They did have Journey this year which I still haven't played yet. I will eventually.  If you're going to have reasons try not to nitpick everything.  Microsoft is great at advertising and Sony needs to learn from them on that.  And I don't believe they are ignoring retail games as they know they have Halo/Forza/Gears coming.  Microsoft is focused on kinect right now and will probably stay that way until the nextbox. They're expanding there market right now.


We've all come to the conclusion that Sony has the worst marketing now. Microsoft is expanding their Market off of the back of Nintendo, but nevertheless you're correct. Deadlight was ok, but I felt like it was ripping off Shadow Complex a little too much. XBLA is pretty big because Microsoft doesnt want to invest in larger IP's. They are playing it safe and will continue to. Sony makes lots of retail titles and PSN titles which shows only one thing in that they have more heart being a company that has less money and taking as much risk as they are. Again, I totally agree with you on the marketing issue Sony has, but I believe Sonys start next gen will play a huge part of who is in their installed base buying games. Microsoft took a lot of the gamers away who make early purchases at the beginning of a gen from Sony by using the same games that would generally come to Sony and a lower price. How did they get this out there? E3 and proper marketing. Sony has done incredibly well for a third party company. In my eyes Microsoft hasnt smashed them the way people would like to believe. truthfully, if they couldnt with Kinect, I dont think they ever will. All I have to say is in the gaming realm as a last pr statement Sony left a better lasting impression at the finish line. The smartest thing they could ever do is launch first, because their marketing isnt on par with Xbox Live. Where Microsoft doesnt fund games they fund community, which keeps sales high. I am more of as substance type person so I keep my eye on the variety of games. Yes as you said before most wont sell, but a lot will so lets keep our eyes on how Sony deals with them. The Last of Us is a hit online, lets see if Sony can do some marketing outside the net for it.



VGKing said:
Whatever helps you sleep at night.

Its no secret Sony is in financial trouble. The home console market isn't in any danger though.


It has yet to be seen whether Sony's home console market is in danger in the upcomming generation, but that doesn't mean that it isn't in danger ...

A large portion of the reason Sony was so successful with the Playstation and PS2 was that they released before (most of) their competition and secured third party support before their competition released their systems. With Sony releasing their system 12 to 24 months after the Wii U launches, and potentially having damaged relationships with third party publishers due to the PS-Vita, there is a risk that the PS4 won't have a chance to be (particularly) successful.

On top of that, with the PS-Vita Sony seems to have continued with the PSP strategy (more or less) because the PSP turned out to be pretty successful in the end; but they didn't consider that the conditions that helped the PSP weren't in place for the PS-Vita anymore. The PSP launched (more or less) at the same time as the DS and third party publishers didn't have faith in the DS, the DS launched (relatively) early in the GBA's life, and Sony was the unquestioned market leader. The PS3 turning out fairly well in the end may make Sony far more likely to replicate the mistakes they made with the PS3, and we could see a very powerful system being sold for $500+, releasing 2 years after the Wii U, with less third party support.



HappySqurriel said:

 

A large portion of the reason Sony was so successful with the Playstation and PS2 was that they released before (most of) their competition and secured third party support before their competition released their systems. With Sony releasing their system 12 to 24 months after the Wii U launches, and potentially having damaged relationships with third party publishers due to the PS-Vita, there is a risk that the PS4 won't have a chance to be (particularly) successful.

On top of that, with the PS-Vita Sony seems to have continued with the PSP strategy (more or less) because the PSP turned out to be pretty successful in the end; but they didn't consider that the conditions that helped the PSP weren't in place for the PS-Vita anymore. The PSP launched (more or less) at the same time as the DS and third party publishers didn't have faith in the DS, the DS launched (relatively) early in the GBA's life, and Sony was the unquestioned market leader. The PS3 turning out fairly well in the end may make Sony far more likely to replicate the mistakes they made with the PS3, and we could see a very powerful system being sold for $500+, releasing 2 years after the Wii U, with less third party support.

I think it's safe to assume the third-parties are going to automatically support the PS4 and 720. So I'm not sure what you mean by the bolded.

Also, what specifically were Sony's mistakes with the PSP?



S.T.A.G.E. said:
JayWood2010 said:
S.T.A.G.E. said:
JayWood2010 said:

 

Lets make a list shall we?

Little Big Planet Karting

Playstation Allstars Battle Royale

Last of Us

Final Fantasy XIII Versus

The Last Guardian

Dust 514

Ni No Kuni (Extremely excited for that. So underrated!)

Beyond: Two Souls

God of War: Ascension

Sly Cooper: Thieves in time.

This is not even including the PSN games Sony is investing in.

As Sales2099 has said before most of these will go under the radar.  What are you not getting here?  I'm not talking about it from a fans perspective, from a business perspective.  And p.s.  XBLA has much more arcade games.  I dont even understand why you brought that up?  

 


Ill admit Microsoft has got their base on a hook when it comes to XBLA. They are extremely good at Marketing where they lack games and Ive been the first and I'll be the last to praise them for it. If they have XBLA titles they saturate Xbox Live over it where as Sony lets you live and look for it if you please. I must say this years XBLA was mostly disappointing. Also, ignoring a retail game because a game is XBLA is pure hypocrisy.


All I get out of that is Sony isn't good at marketing. Of course you're going to saturate something with a new product, that's how advertising works.  I'm not a huge arcade gamer so I have no comments on this year's arcade list.  I know it had FEZ, Mark of the Ninja, Deadlight, Minecraft, Spelunky, Trials Revolution, etc I know Trials Revolution was pretty amazing.  Anyways, my point was XBLA is pretty big compared to PSN.  Not saying PSN doesn't have arcade games because they do just not as many.  They did have Journey this year which I still haven't played yet. I will eventually.  If you're going to have reasons try not to nitpick everything.  Microsoft is great at advertising and Sony needs to learn from them on that.  And I don't believe they are ignoring retail games as they know they have Halo/Forza/Gears coming.  Microsoft is focused on kinect right now and will probably stay that way until the nextbox. They're expanding there market right now.


We've all come to the conclusion that Sony has the worst marketing now. Microsoft is expanding their Market off of the back of Nintendo, but nevertheless you're correct. Deadlight was ok, but I felt like it was ripping off Shadow Complex a little too much. XBLA is pretty big because Microsoft doesnt want to invest in larger IP's. They are playing it safe and will continue to. Sony makes lots of retail titles and PSN titles which shows only one thing in that they have more heart being a company that has less money and taking as much risk as they are. Again, I totally agree with you on the marketing issue Sony has, but I believe Sonys start next gen will play a huge part of who is in their installed base buying games. Microsoft took a lot of the gamers away who make early purchases at the beginning of a gen from Sony by using the same games that would generally come to Sony and a lower price. How did they get this out there? E3 and proper marketing. Sony has done incredibly well for a third party company. In my eyes Microsoft hasnt smashed them the way people would like to believe. truthfully, if they couldnt with Kinect, I dont think they ever will. All I have to say is in the gaming realm as a last pr statement Sony left a better lasting impression at the finish line. The smartest thing they could ever do is launch first, because their marketing isnt on par with Xbox Live. Where Microsoft doesnt fund games they fund community, which keeps sales high. I am more of as substance type person so I keep my eye on the variety of games. Yes as you said before most wont sell, but a lot will so lets keep our eyes on how Sony deals with them. The Last of Us is a hit online, lets see if Sony can do some marketing outside the net for it.


Yeah I agree with Jay520 on this one.  I assume both the Nextbox and the PS4 will get good 3rd party support.  As long as sony prices there console correctly they will have the most market to gain.  New ip's sell best at the beginning of the gen and I think both Microsoft and Sony knows this.  That's why I think microsoft will repeat what they did this gen by buying out a lot of games in the beginning.  Sony has so many studios though that they have a very good chance of getting a big name exclusive.  My honest opinion would be to take off there big 1st party studios and make them develop for PS4 launch games which is what I think Microsoft is doing already.  Nobody really knows when the NExtbox or PS4 is coming but we do know how long game dvelopment takes so  think it would be safe to say that's why we have seen many studios vanish.  What it's going to come down to is price.  I'll end up buying all three but not everybody is going to do that.  




       

VicViper said:

“If you look at the upcoming Christmas market, the Wii will be selling in very low volumes – it’s on its way out – and the Wii U will arrive, but it will bring in a relatively small number of early adopter consumers. We see ourselves well positioned for the casual market who won’t buy Wii U on day one. We’ve got a wow moment, we feel. I remember when people picked up the Wii controller for the first time, that was a big moment, it was a casual market breakthrough, but we thing we’ve got a casual market breakthrough as well with Wonderbook and the lowest priced PS3 yet.” – Sony’s Managing Director of PSUK, Fergal Gara

Whoa, I completely forgot about Wonderbook. If that’s what Sony is banking on to help them win the casual market… yikes. Don’t get your hopes up, Sony! Of course, they also had some nice words for the Big N when discussing casual markets:

“If you look at the casual market overall in the last few years, there’s no doubt that the kings of that market has been Nintendo, they have done a great job with a great product.”

Via CVG

 

Casual is a way to go for Sony. Not abandoning the core side, but it's innvitable a little change of focus

Wonderbook set to be Sony's foray into the "casual" market.  :)

How much is a new PS3, a move controller, and Wonderbook?  They absolutely have to do a bundle if they want to make any headway.  Not sure Wonderbook is going to be what they think it'll be though.