Andrespetmonkey said:
Viper1 said:
You are trivializing how hard it is to regain $1 billion on hardware losses. If it were that easy, Why don't Sony and MS chop off $100 from their consoles right now? Because they don't need to, they can gain a profit AND sell their system for a price that'll sell well. The loses on the console at the start is so they can make it as powerful as possible but still try and sell it at a reasoble price, as you know.
I wouldn't say I'm trivialising, I'm simplifying. You haven't countered my point, do you think they can't make it back through software in a year? Do you think a year is too long?
And your quote, "unless we are talking PS3 scale money" is exactly what I talked about in the rest of my post. Why didn't you address that? Because we aren't talking about a PS3-scale loss. A $100 loss on the PS4 that'll most likely use slightly modified "off-the-shelf" parts is not on the same scale as PS3's situation. That was pulled from the middle of my post.
|
|
You didn't read my full post on the foreign exchange situation. It won't take a console liek the PS3 (with CELL and Blu-ray eating up heavy R&D and production costs) but the simple strengthening of the Yen to foreign curencies mean to make the same profit margin, or keep the margin of loss the same, will require a far higher price now than it did in 2006.
I'll do it again for you.
PS3 was ¥59,980 which was $558 USD in 2006. Today, that same ¥59,980 is now $766 USD. Obviously they can reduce the cost of the PS4 because it won't have Blu-Ray or CELL liek costs associated with it. So we can knock that down to as low as ¥39,980. That's $510 USD today. Do you think Sony can sell a console with a base price of $500 next year? If it's priced at ¥59,980, you'll either have a $750 console or losses in the foreigns markets even greater than PS3 scale.
And about that $1 billion loss. If Sony sells 25 million games in that time frame. 5 million are 1st party. That's about a little more than half gained back. You can't make the other half back in peripherals and F2P will not even begin to put a dent into that figure.