Allfreedom99 said:
So according to recent articles and obvious observance, Kinect is not selling like MS execs thought it would in Japan. Most of the Xbox 360 owners in Japan are part of the "hardcore" crowd that buy more games than the casual gamer. MS has struggled to get any significant sales of their Xbox 360 in Japan. They obviously thought Kinect would boost sales in the region. In reality it has really had almost no effect.
Source article: http://www.slashgear.com/kinect-sales-miss-japanese-targets-16180375/
What are your thoughts on this? Obviously Kinect and Xbox 360 software is not currently attractive to Japanese gamers. There is no sign that MS will pull its resources out of Japan even if it would save them money. They seem to be insisting to stay in that region and try to push the brand.
1. Do you think MS should consider pulling out of Japan?
2. Why in your opinion is Kinect not currently attractive to Japanese gamers?
3. Will the release of windows 8 boost Xbox 360 sales like the article suggests it might?
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Companies lose money sometimes, MS lost almost 4 BILLION on Xbox 1, coming into the market a new player and Bill Gates just spent it knowing maybe next gen they would break thru. It didnt bother Bill alot and at the time MS had alot more money in the bank then Sony...(REAL Money) in the bank, not just assets and stocks which Sony has pleny of if it needs to liquidate .... MS actually have made a profit this generation despite having to fix alot of RROD Xbox's for free.. MS gave ANYONE who had a RROD Xbox 360 a three year warranty.. but my point is Sony had already lost nearly 4.7 BILLION Dollars (by 2009) THIS generation because of PS3, and lost more in 2009 to add to that total.. ..At launch in 2007 Sony was losing about 400.00 dollars on each console sold.. one year later they were losing about 200.00 on each console..Try multiplying a loss like times millions sold.. Fast forward to 2011 & PS3 has made a profit for maybe the last year ..in EARLY 2010 a CNET report said Sony was still losing 18 dollars per console.. even 18 dollars is alot when multiplied by millions sold.. but what little profit they make now in 2011 on each console now doesn't offset the tremendous amount they lost initially on each console.. If Sony comes close to breaking even this gen - which I doubt- it would only be after factoring in PS2, handheld, and games sales.. but according to many articles the gaming division on its own has been losing money and right now only exist because they beleive they can come back next generation..
So, to the original poster- sales numbers dont always tell you if the product is actually making money.. Kinect doesnt cost much to produce and does make money even if it doesnt sell in Japan it doesnt really matter.. Japan is a concern for MS obviously, but lower on the totem pole compared to the rest of the world.. Im sure when people least expect it a XB 360 price cut will bring in alot of buyers as it has recently done for the PS3..
http://www.joystiq.com/2009/10/30/ps3-has-lost-sony-4-7-billion-may-be-profitable-next-year/