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Forums - Sales - Wii sales level in the beginning of 2008. 1.8 million per month, or more?

I actually think PAL sales will boost a lot soon with china/korea and everyother pal region
Just look at the map and look at the sales that do are shown with other/other 90% of that other is not yet even covered (including china and korea) and the ps3 is sold better in other/other simply because sony released it their already



 

 

 

 

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NJ5 said:

The important question is, do you think that Nintendo is still producing 1.8 million Wiis per month, or that they have increased production again in the meantime? 1.8 million per month gives around 414k units per week, will Wii sales drop to that level soon?


Nintendo may have pushed hard to get units in its shipment pipeline into stores, which could account for at least a week or two of sales. If this was the case, they may let the pipeline settle back to its previous state and sales could literally dip below production levels.  Let's hope that isn't the case.

Keeping in mind that it takes Nintendo five months to increase production from the point where they decide to increase production, I think we'll see them treat 2008 fairly conservatively. While it is clear that the Wii is in much higher demand than the DS was at the same point in its life, we have seen Wii demand slack a little bit in Japan and even Europe before the holiday rush began.

Nintendo will probably observe the Wii sales during the first quarter before deciding whether or not to significantly increase production. And if they do increase production, I would expect an increase to 2.3-2.5 million units per month, probably starting in August/September again. Even if demand slacks a little bit, Nintendo would be in a prime position to ride that production level for at least 6 months because those units *will* sell during the holiday season and Nintendo could absorb having some stockpile of Wiis (which seems very preferable to having too few to sell).



I would imagine that only production would increase, rather than decrease. There is no sign that the Wii is slowing down in momentum, and if they add to previously unexplored regions (China, S Korea) into the mix, it will most likely cause an increase in demand, not a decrease.

South Korea is huge because they have had an embargo against Japan (or Japan against them) for MANY years. Consoles do very poorly there, if anything at all.

Nintendo will be the first major player to explore that market, which will give gamers an alternative to PC gaming which is favored so heavily over there.



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FireWater said:
I would imagine that only production would increase, rather than decrease. There is no sign that the Wii is slowing down in momentum, and if they add to previously unexplored regions (China, S Korea) into the mix, it will most likely cause an increase in demand, not a decrease.

South Korea is huge because they have had an embargo against Japan (or Japan against them) for MANY years. Consoles do very poorly there, if anything at all.

Nintendo will be the first major player to explore that market, which will give gamers an alternative to PC gaming which is favored so heavily over there.

If Nintendo overshot its production levels and started to stockpile hardware too quickly, it may make more financial sense for them to drop the price of the Wii and sell more of its units than it would for them to back off of production.  Either way, it seems relatively safe for them to increase production but I still expect they'll see how demand goes in the first quarter CY before committing to a signficantly increased production.



They've already said that they won't be increasing production beyond 1.8M a month until they can evaluate how the sales are in the first few months of 2008 so they know how much or even if they need to raise production without the Xmas sales spike throwing all the numbers off. That said the same happened last year and they still went from 1M to 1.8M pretty quickly, so they could go up to 2.5-3M a month late this summer anyway if they feel it's necessary.



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I'm right with TheBigFatJ. They'll have to see how the demand develops first, but it's almost certainly a good idea for them to increase production because a price drop would be very benificial should Wii sales slow a $249. The way I see it Nintendo have to grow above 50 % marketshare against the HD consoles by March 2009 to be in the best position in the 2nd half of this generation.

China cannot be a big market, they're not rich enough. Their console market may become the size of Italy's or it could remain much, much smaller. 



Hardcore gaming is a bubble economy blown up by Microsoft's $7 $6 billion losses.

DKII already mentioned it but they said no more production upping this fiscal year.

I expect that they would like to stockpile 6 million Wii for Nov-Dec 09 at least. That is above an beyound what they are producing regularly for those months. So that means almost 500,000 per month need to be shelved. So I expect the following

Jan - 1.2 Decrease from previous holiday but bump in Japan for Smash
Feb - 1.5 NA Smash
Mar - 1.3
Apr - 1.3
May - 1.8 Mario Kart
June - 1.3
July - 1.3
August - 1.5 Smash Europe + Production increase
September - 1.5
October - 1.8
November - 4.0
December - 8.0

Total 24.8 Million with production bumbed to around 2.5 milion in August



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The game will not be any better or include more content then planned. Any commnets that say so are just PR hogwash to make you feel better for having to wait.

Delays are due to lack of proper resources, skill, or adequate planning by the developer.

Do be thankful that they have enough respect for you to delay the game and maintain its intended level of quality.

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It's so difficult to predict Wii sales because we don't how far the demand level goes, and holiday sales of all consoles multiply by a pretty hefty factor.