Obviously its been known from launch that the PS3 loses Sony a lot of money per console. I won't argue that. But to me, it seems as if their launch position and current position are the exact same as launch.
First, stop saying the PS3 has dropped $200 since launch. Thats stupid, and if your saying this then you really are just twisting facts to make it look like Sony has a complete catastrophe on their hands. Launch prices were as follows.
60gb-$599
20gb-$499
During the course of this year, we saw alot of confusing shuffling of consoles. I was going to explain the whole story console by console, but I dont feel like it at the time. Basically the end result is this.
80gb-$499
40gb-$399
(right here you can see that is AT MOST a $100 per console drop.)
However, the 40gb gained wifi, but lost 2 full chipsets and the cell dropped from 90nm to 65nm. Now im no hardware expert, and I dont know much about the workings of factories outside of How It's Made on the Discovery Channel, but doesn't removing two whole chips significantly cut down cost through both assembly steps and the costs of the chips themselves?
And I know I have heard that the smaller the chip, the cheaper. So shrinking the cell from 90nm to 65nm would make a difference correct? On top of that, the blu-ray laser was a large part of the manufacturing costs initially that was costing Sony so much money. Doesn't that gradually come down over time as the process of creating them is more and more refined?
My point here is, I'm not sure if removing these steps actually eliminates all $100 extra dollars they would lose during the process, but I would think it would come pretty close. It seems to me on a per console basis, even with the price drop, that Sony is even with the cost per console/retail value ratio.
They should be able to drop prices next year, and not lose "lots of money" as many of the fanboys say they will. Any arguments against this? Because I really am unfamiliar with how all this works.