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Forums - Gaming - Against the grain- Why does Microsoft fail in Japan?

hikaruchan on 06 February 2011
S.T.A.G.E. said:
Beuli2 said:

It is because Microsoft doesn't know how to market there, since it is a different culture. In places where the culture is similar to the US, like the UK, the brands is powerfull.


I don't think it's the marketing. Microsoft has been using Japanese marketers and still failed.

Yes and Bernie Stolar understood what Games the US Gamers wanted. 



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oniyide on 06 February 2011

@conegamer  why would you get banned for mentioning RROD? It happened, it was real, people should just deal with it, and it definately had an impact on the brand in Japan



hikaruchan on 06 February 2011
Conegamer said:
Xen said:

http://www.youtube.com/watch?v=xuw5bHKFc7Y

Here's a chief reason as to why the 360 isn't successful in Japan... it isn't appealing. Heck, even to me as a westerner, this commercial isn't appealing!

Can't embed for some reason.

My...that was horrid. No wonder they aren't as successful as the other current-gen consoles if this is how they're pushing it...

(Anyone got Wii/PS3 ads to compare? Or is this another "puddi" thing?)



Japanese Pop Culture Otaku

Conegamer on 06 February 2011
hikaruchan said:
Conegamer said:
Xen said:

http://www.youtube.com/watch?v=xuw5bHKFc7Y

Here's a chief reason as to why the 360 isn't successful in Japan... it isn't appealing. Heck, even to me as a westerner, this commercial isn't appealing!

Can't embed for some reason.

My...that was horrid. No wonder they aren't as successful as the other current-gen consoles if this is how they're pushing it...

(Anyone got Wii/PS3 ads to compare? Or is this another "puddi" thing?)

 

Yeah, they aren't that much better...



 

Here lies the dearly departed Nintendomination Thread.

hikaruchan on 06 February 2011
Conegamer said:
hikaruchan said:
Conegamer said:
Xen said:

http://www.youtube.com/watch?v=xuw5bHKFc7Y

Here's a chief reason as to why the 360 isn't successful in Japan... it isn't appealing. Heck, even to me as a westerner, this commercial isn't appealing!

Can't embed for some reason.

My...that was horrid. No wonder they aren't as successful as the other current-gen consoles if this is how they're pushing it...

(Anyone got Wii/PS3 ads to compare? Or is this another "puddi" thing?)

 

Yeah, they aren't that much better...

 I think it's the content and not the style the make an add appeal to consumers a lot of the time.  

it dose appear that a lot of the time Game commercials are better then commercials for the consoles themselves. 

http://www.youtube.com/watch?v=xbcMI0FjlBg



Japanese Pop Culture Otaku