RVDondaPC said:
The Move could be a great platform that casuals would love. But the problem is from a marketing stand point it almost creates more problems than it solves for casual gamers because it's on the surface similarities to the Nintendo Wii. If someone sees a 30 second commercial for the Move it's almost impossible not to think, either that it's a cheap Wii imitation or that it is infact a Wii commercial if they don't catch the ending. Kinect obviously doesn't have that problem and they almost have the same novelty excitement in their commercials as the Wii did when it came out which is great from a marketing stand point to sell to casuals. MS does however have many of the similar problems that Sony faces such as the price point of games and such. Sony's problem is not product. Sony's problem is lack of information in the marketplace and brand positioning. |
I agree with this 100 %
The adverts are so similar its frightening.







