About Zynga competition, IMVHO it's a big but short-termed competition, it actually could even provide more gamers to the "serious" part of the industry, as despite growing wildly, it tends to constantly lose a part of its gamers (smaller than the new gamers it attracts, anyhow) due to boredom and very low quality, a part of the lost gamers go to other flash games, but it's quite likely that a part of them looks for more deep and challenging games.
Zynga games tend to get boring with time. I stopped playing FarmVille (thank God!) for more than one reason: as the farm and the items it contains grow, it gets slower and slower, the gift management sucks requiring at least two Facebook transactions to accept each, each time you send a gift, instead of returning to the faster gift interface, by unchangeable default (if they didn't change it since I stopped playing) it starts loading again the game, very slow even if you stop the page, as it slows the browser, and last, but not least, I hadn't enough neighbours to get a further expansion and I didn't know where to put all the gifts and items, but had I solved that, it would have become even slower.
To cut it short, Zynga games SUCK!!!
But the OP raises a far bigger issue: what's with Reggie's face proportions? They are totally wrong and awkward! He'd actually be perfect in a Dick Tracy comic, though.