Michael-5 said:
Looks like in week 4, Halo: Reach outsold Halo 3 by 75k (or by 41%!), bringing up the overal ratio up by 1.2%. Halo Reach also outsold outsold ODST by 88% this week (almost double sales), so all signs point to this game selling over 12 million lifetime.
Halo 2 and CoD's outsold Halo, but keep in mind these games released in November, typically a time when holiday sales significantly increase sales. During November Halo 3 and ODST numbers also jumped to similar figures, so after the 10 week period I have up, Reach should begin to prosper from Holiday sales, where CoD will be in weak January sales, and the sales ratios should level out more evenly.
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In week 5, Halo: Reach continues to outsell Halo 3 by a strong weekly factor, this time it's 21%. Reach may have only had a 6.2% stronger launch, but on a weekly basis, Halo Reach is attracting more new gamers. If Reach can hold the current 8.8% total difference, it should sell 12.2-12.5 million total, but if it the overall sales ratio grows to 15%, Reach can reach (ha!) 12.9 million total sales. Numerous factors can change this, 360 may begin to lose popularity in the next comming years, as this year is likely its peak year. A Wii successor looks like a real posibility by fall 2012, and 343 studios does plan to make yearly Halo games, which will cut into prior game sales.
It may not outsell Modern Warfare 2, but Halo has definatly found it's sales standard now, and it's 11-12.5 million.