No, I'm saying I'm seeing a lot of hype on the internet for Reach, ignore it all you want with your dumb posts but it's there

When your hyped you risk being dissapointed and it also blind your judgment.  Often, hyping something means refusing to see any values in similar products. Conclusion, hype is bad, its the start of most ferocious discution. Its not concrete nor realist nor reasonable. Its a product of imagination that people believes so much in it they are narrowing their mind, obstructing their judgment and neutrality.

StarCraft II says hi.

@ OP

It might be just you. This happened to me in 05 when I wasn't interested in nearly any upcoming game. It was also partly due to the Zelda delay.

I've felt like my own internal hype for games has dwindled, along with my ability to care when other people are getting hyped about an upcoming game. In that respect, my hype dry-spell has been going on for years regardless of plenty of announcement and releases that I actually do care about. I have so little free time to game that it's like I don't want to bother getting hyped about something that I may not actually get time to play to its fullest. I do feel like there are lots of great things to look forward to, but I'm still looking forward to playing the games I bought but never got to play through!

i have the exact same feeling, i had sooooo much hype for red dead(possibly the biggest hype i had ever) and for gow 3 that i think that i exhausted myself, mafia 2 is coming out next month and its like i dont even care. ofcourse im a bit hyped for gt5, for star wars force unleashed 2, and for the new assasins creed, but i just dont think that this holiday is going to be epic.

i cant wait for gt5, but other then that i dont really care. ofcourse im interested in lbp2(hopefully i will trick my sister into buying it for me like i did with modnation racers) in star wars force unleashed 2, in assasin credd brotherhood, but im not really sure if im even going to buy them. last year i was hyped mw2 but know that i realised what a pile of crap the cod series is i dont care anymore. until know my holiday purchases will be decided by reviews, and last holiday that didnt exist.

hopefully when i get starcraft 2 the hype will come back.

I think what the industry has really lost is innovation and artistic spirit.

The real issue is a lot of the talented developers in the industry have been recruited my huge companies to work with code monkeys rather than to really draw out their own ideas fully.

The industry puts so much pressure on mass marketing and audio/visual benchmarks that the time, effort, and focus spent on creating fun, engaging, and MEMORABLE story and gameplay is no where near what it used to be.

During the next generation of consoles you will probably find yourself looking back at this generation of games and will be troubled to think of any games that really stand out (A LOT of sequels and rehashes).

Where most the talent moved:
1970-1985: PC/Atari 2600 (The original boom and crash of video games)
1985-1989: NES (Resurrection of the videogame industry)
1989-1995: SNES/Genesis (Golden Age of Cartridge Games)
1995-2000: Playstation/Saturn/Dreamcast (Compact Disc Games Boom)
2000-2006: Playstation2/GameCube (Cost rising but still stable enough for innovative games)
2006-2010: Talent is spread thin across many platforms (to appeal to more markets) with high costs (Trading innovation for sequels and "production value")

there amended for you.

I suppose independent games are fairly innovative, but considering a lot of them are DD I find them to be overpriced too often.

The boxed games run around $20 retail, which I think is the magic price there (Mass Market Impulse Buying Price).

But the DD prices those same games need to be around $5 to hit the profit maximization point (revenue-cost=highest value). Currently, for MOST digital downloads, their price points are between double to quadruple (TOO HIGH) and are unable to reach max profit (Mass Market Impulse Buying Price).

being to expensive in your opinion does nothing to belittle their success and innovation so I don't get your point.