halil23 said:
Can I have some of whatever you're smoking?!? I like to try once in a lifetime a lack of illogical sense, just for the heck of it... >_> |
Remember that I am talking about disruption. Since Nintendo is disrupting Sony, Sony has only three responses
- Growth Driven Co-Option (Jump into the new market and take the growth from the disruptor)
- Defensive Co-Option (Stop the disruptor at a teir, preventing them from moving upmarket)
- Move up market
This would be an example of giving Nintendo the lower teirs and moving to more dedicated consumers. It seems logical at first, but Nintendo will keep following them upmarket until they have no where to run. 3D or a PS4 sounds like Sony is moving up tom more demanding customers (customers who buy moe on visuals). Here is a quote from the make who wrote disruption
As disruptive attackers follow their own sustaining trajectories, they make inroads into the low end of the market or begin pulling less demanding customers into a new context of use. What happens when the disruptive entrant begins to make inroads? A good way to visualize what incumbents can do when faced with a disruptive attack is to consider how humans respond to a perceived threat. Our body immediately reacts. We produce adrenaline. Our heart rate goes up. Our respiration rate goes up. Blood flow redirects from nonessential areas to critical areas. Our body is prepared for one of two actions: fight or flight.
Also, remember that disruptiong usually makes the incumbent (Sony and Micrsoft here) gone.