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Forums - Sony - PS3 Up 14% HW and 12% SW YOY in the UK

Software sales up 12% and hardware sales 14% so far in 2010 in the UK

Though the UK High Street continues to struggle against what to date is proving an even more challenging sales year than 2009, Sony has pointed out that the PS3 is proving the star performer by posting strong year-on-year increases

To date in calendar 2010 sales of PS3 hardware are up 14 per cent in the UK. PS3 software sales are up 12 per cent.

“With the hardware we’ve had the benefit of a redesign and price drop but with software what we’re seeing is, in comparison to other platforms, that the participation of our hardware base in the software market is very high,” SCE UK sales director Mark Howsen told MCV.

“Even on some multiplatform game we’re doing the same numbers as some other platforms who have reportedly got higher install bases.”

MCV’s full interview with Mark Howsen will be appearing exclusively online later this week

http://www.mcvuk.com/news/39165/PS3-surging-year-on-year?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+mcvuk%2FoXMK+%28MCV%3A+games+industry+news%29&utm_content=Twitter

IMO, the UK needs a second pricecut to £200, £50 off was never gonna do anything spectacular



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sully1311 said:

Software sales up 12% and hardware sales 14% so far in 2010 in the UK

Though the UK High Street continues to struggle against what to date is proving an even more challenging sales year than 2009, Sony has pointed out that the PS3 is proving the star performer by posting strong year-on-year increases

To date in calendar 2010 sales of PS3 hardware are up 14 per cent in the UK. PS3 software sales are up 12 per cent.

“With the hardware we’ve had the benefit of a redesign and price drop but with software what we’re seeing is, in comparison to other platforms, that the participation of our hardware base in the software market is very high,” SCE UK sales director Mark Howsen told MCV.

“Even on some multiplatform game we’re doing the same numbers as some other platforms who have reportedly got higher install bases.”

MCV’s full interview with Mark Howsen will be appearing exclusively online later this week

http://www.mcvuk.com/news/39165/PS3-surging-year-on-year?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+mcvuk%2FoXMK+%28MCV%3A+games+industry+news%29&utm_content=Twitter

IMO, the UK needs a second pricecut to £200, £50 off was never gonna do anything spectacular

so let me get that straight I see massive improvement there, but you think another price cut is needed, I don't think any proice cut is needed, gt5 will help push sales this christmas just remember all consoles are suffering low sales, some consoles are dropping quicker than ps3 as well no names mentioned



it's the future of handheld

PS VITA = LIFE

The official Vita thread http://gamrconnect.vgchartz.com/thread.php?id=130023&page=1

An increase in an increase so it's good to see improvements and increases Year to Year.