Thats just the shades being expensive. You have to buy the processing power on top of that. I was looking up some Carl Zeiss ones and they cost $400 U.S.D. for what I would consider unsuitable for general use. They are heavy and expensive, you'd need something not much heavier than a pair of shades with OLED screens and costing not more than $150.

That's not too bad, 2 2-inch oleds should be pretty cheap, and I think Carl Zeiss may be upping the margin substantially. But yeah, maybe you're right.

Well, unfortunately then, I really don't see anything Sony can do other than all:

A: 3d display necessary
B: Phone integration necessary
C: both DD, and touch screen necessary

"Well, unfortunately then, I really don't see anything Sony can do other than all:

A: 3d display necessary
B: Phone integration necessary
C: both DD, and touch screen necessary"

Just flashy tech features? They need to make the system worthwhile, not just repeat the loads-and-loads-of-features mistake of the current PSP.

lord, the market is choked off. Do you have a better solution?

The only thing they can really do is bring red ocean to the competition, unless they can develop a radical new way of thinking.

Sony can still make it work for them. Its just that they need to make the technology work at a price they can be sold for. Thats Sony's job. Its their job to make the 5 years away technology 3 years or even 2 years by having a vision and by making it work. With that vision they can sell the system for $399 and slowly bring down the price as the technology matures.

What I see as a really cool system is something like this:

Sony glasses with camera pointing forwards to detect hand position and twin OLED screens with the ability to vary from transparant to opaque and all the steps inbetween. Then you'd have a little cellphone in your pocket which has the data connection and the processing power.

With this system the computer inside the phone can put augmented reality visuals overtop of the view of the real world. Say someone wants to make a call they can use a Natal esque control scheme and punch out the number manually in the air or sweep over the list of contacts. Its the perfect little hands free communicator and it can be used for other functions as well like watching movies, listening to music or the internet without having to hunch over a little screen.

That's exactly what I was thinking.

although it would also require headphones and a mic.

Also, one screen could be ok too, but two screen is far far better because you can have 3d and also not look like someone out of a sci-fi movie.

Can you combine FOLED's with TOLED's to make these screens really light? I saw a tech demo of a FOLED that rolled out of a pen with changing adverts on it (for pharmasuticals of course ) I wonder because I would pay pretty good money to have ARI.

"lord, the market is choked off. Do you have a better solution?"

Chocked off? From what? It seems you need to change your way of thinking about the red ocean as well as Sony. Thinking of it in terms of what better tech they can include is the same mistake the PSP made. Thinking they have no choice but the red ocean is foolish.

They go for something that the mainstream is looking for, and the system will be a hit. The other products, even the 3DS, will not matter, since Sony will have found their own blue ocean.

They can use a jaw reciever/transmitter. They can pump the sounds through your jaw bone as its very dense and connected to your ears. You don't need to stick anything inside your ears for it to work.

In all I believe that Sony is the one who will probably make this technology. They have the most experience with augmented reality interfaces if you consider how many of their current and future games are using the technology.

The one thing I think is important is that Sony need not respond to the 3DS until they have the right technology and interface. Theres no point in entering the market half cocked, they may as well let the PSP die and come back strongly with one strong move than to half ass it and fix it later which is a bad habit they picked up from Microsoft.

One reason I dislike your arguments is that you lack examples, or do not consider the current examples that are given.

Look at the future of the market...within 12 months.

3ds, regular ds, regular psp, kindle, iPad, Iphone, iTouch...

what would you suggest that the market NEEDS? Because it looks like everything is taken already. And, not just taken, but taken by the most powerful companies in the respective markets.... with very very strong consumer support.

Again, the point of a portable is to make something that is normally stationary, portable. What applications haven't been done? Well, 3d is still open, holograms, streaming-remote access (ie ability to access things inside the home from outside the home. Everything else has really been done, lord. The only market advantage psp has right now is 3rd party console game manufacturers, and 1st party.