MS forces Sony to scrap 'Arc'?

NiKKoM

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NiKKoM on 08 March 2010

mike_intellivision said:
It depends on the scope of the trademark. Is it for a mouse or for an input device?

And if your rival is going to make it difficult -- threatening litigation that might delay your product from coming out -- then you probably go with a different name.

Mike from Morgantown

My bet is on input device since there is also an Arc Keyboard from Microsoft... so it's a line of Microsoft products called Arc..

So Gem it is...

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Cueil on 08 March 2010

Most likely some emails were shot over to some sony people from MS people... it's always best to error on the side of caution when naming something this significant... mostly for the assholes who will try and rip people off on ebay

Get your Portable ID!

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Reasonable on 08 March 2010

Bad title. MS aren't even forcing anything here. Sounds like Sony are (if this is true) making a choice themselves and they're the one's who slipped up if they didn't check other uses of the name properly.

Bad trademark check department sounds like.

MS might be chuckling. I wonder if they even knew about it (in the Xbox division?). Heck, I work for a huge tech company and don't know probably 25% of what we have trademarked across all the different tech we provide.

Try to be reasonable... its easier than you think...