Reasonable on 08 March 2010
Bad title. MS aren't even forcing anything here. Sounds like Sony are (if this is true) making a choice themselves and they're the one's who slipped up if they didn't check other uses of the name properly.
Bad trademark check department sounds like.
MS might be chuckling. I wonder if they even knew about it (in the Xbox division?). Heck, I work for a huge tech company and don't know probably 25% of what we have trademarked across all the different tech we provide.
Try to be reasonable... its easier than you think...
