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Forums - Sales Discussion - Sony PS3 Supply To Be Tight Over Coming Months

DaBuddahN on 13 February 2010
drkohler said:
DaBuddahN said:

Why are supplies low in the US? Maybe SCEA underestimated the demand for the PS3 in the US. That's my take on it. Why haven't they resupplied? That is another ball game entirely.

In the past hours, I have explained the situation quite clearly three times. Read it and try to understand it, it is really no mystery at all and I still think what I wrote is understandable - but maybe not for everyone.

Your explanation seems rather reasonable. 



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Hyruken on 13 February 2010

I still don't understand this whole supply shortage thing. I think Max tried to explain it to me but i still don't get it!

Right, if in america Target,Wallmart are the two biggest stores for game sales and they are in stock on the website (as well as places like Amazon etc)

Then why are people not buying them from there?

The argument seems to be some people cannot go and get them from the shops right? So how many consoles are sold in shops compared to online in US?

In UK the shops seem to sell the consoles for a lot more then they are online. In some instances you can get a far better deal online from places such as Amazon. If a console is out of stock, or a game is out of stock people will just buy it online and get it the next day rather then wait until the local store is topped up. Does that not happen in states?



thx1139 on 13 February 2010
Complications said:
RAZurrection said:
Complications said:

Absolute Primary School Bullshit. The more PS3s Sony produce - the more production costs are lowered as methods are made more affective. Also, the more PS3s sold - the more software is sold (software can make the PS3 profitable for Sony).

So really, the truth is the opposite of what you just said. 

If that's the case Sony should produce 10 million + PS3's every quarter, they'd have more than enough for 2010 and another 20m stockpiled for 2011 and still make money, they could essentially drop production for all of 2011 and make even more profits.

No dude no, there's no shortage of PS3's, there's a shortage of 120GB PS3's, the 250GB model is plentiful, the cheapest model, same thing happened at launch with the $499 model, there were hardly any of them. Though the situation isn't as bad as back then (sub 100K sales in the US per month) it's obviously enough to keep stop Sony taking second this month and if they're playing up the shortage it will probably continue for a couple more months.

You have no clue about business. Sony need to produce as many PS3 units as they can sell. If they made 10M PS3s every quarter, who would buy them all? Then sony would have to store all these excess PS3s - and storage costs money. Be serious please.

Actually you are wrong.  Producing more PS3s does not make them cheaper to produce.  Reducing the cost of components makes them cheaper.  Reducing the size of the unit reduced costs because it became cheaper to ship and casing reduced in price because of less material needed.  Reducing the size of chips reduces costs because more chips can be produced on one wafer. Simply creating more does not.

RAZurrection was being satirical.



Its libraries that sell systems not a single game.

thx1139 on 13 February 2010
drkohler said:
thx1139 said:

Yeah right.

You think that back in November and December SCEA couldnt get a good forecast what they would need in January-March?

Again, in November and December, that ship had sailed a long time ago as far as manufacturing was concerned for the rest of the current fiscal year. The writing was on the (American) wall that they would very likely see shortages in January/March since they knew exactly the quantity of product they were going to receive for the final quarter. Again, all product for January/March was manufactured and allocated to the corresponding regions. Again for the third time, there was no possibility of redirecting excessive product from one region to another - the excessive product simply did not exist. End of story.

Are you joking? In November and December all the PS3s were produced for the 1st quarter and Sony is SOL until April.  Sony is far more agile than this and they better be able to produce more than that and quicker than that.

Also by the way if you explain something doesnt make your explanation correct.



Its libraries that sell systems not a single game.

ssj12 on 13 February 2010
gamings_best said:
bull fucking shit sony

not really, every walmart in my district (13 stores) sells out of our PS3 shipments every week. Yesterday i got in 3 250GBs and 6 120Gbs. I had 1 250 and 2 120 as of the time I left yesterday (2:30pm)



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coolguy on 13 February 2010

they are doing this to get the hype started for god of war 3 and ff that are comeing out next month



VITA 32 GIG CARD.250 GIG SLIM & 160 GIG PHAT PS3

MonstaMack on 13 February 2010

Don't see what the big deal is. Amazon has them in stock everyday. I guess some people don't know what the internet is/and or is afraid of having systems shipped to them.



It's just that simple.

letsdance on 13 February 2010
RAZurrection said:
Complications said:

How though? I know Sony have shut down a few plants, but many of their products aren't selling as well as they have done before, the PSP/PS2 aren't selling as well and its not as if the PS3 is doing Wii numbers every week. Sony are easily capable of producing enough PS3s to sell 200k units at retail each week, so the question is, why are they not?

PS3 sells at a loss, as the billion dollar loss in 6 months shows, they lose more post-slim then they did the year before, the more Sony produce the bigger the loss they make. They have to curb production in order too keep the losses as "managable" as possible. Oh there's plent of 250GB ones because 1) It's less popular because of the higher price 2) Sony doesn't make as large a loss on those than the 120GB ones.

It's a balancing act.


funny... in my area 250gb are even more difficult to find.... I agree with the guy who said its the complete opposite



Hyruken on 14 February 2010

Noticed it is back in stock on best buys website and on that other website the 250gb ones say in stock again.

So while i agree that there is a stock shortage i don't think it is a proper shortage ala Wii or how the 360 was a couple years back. Because they were sold out everywhere ven online. If it was as bad as some make out then they would not be available on the internet either, not as widespread as it appears at least.

As others have mentioned i think it is obvious Sony are saying that to try and drum up more interest in it because sales have started to drop a bit as also pointed out. If i remember right they dropped around 50% since the 1st week of the year?
So as i said i agree there are shortages in actual stores, but that is not because there are none to put on those shelves as they are yet to be made etc.. It is down to trying to use a tactic to keep interest going ala Nintendo style.



Gilgamesh on 14 February 2010

Sony needs to re-hired those 16,000 people they layed off last year