I know it is amazing. Really proves that the PS3 has system selling games. They have games that can sell multiple consoles to 1 customer.  The PS3 is certainly amazing.

^thank god the 360 has RRoD to give 360 owners a reason to buy multiple consoles to combat that.

@MikeB and Lord Flashheart

You missed a major point in your analysis. The mass market really don't care about graphics. People won't buy a PS3 because ''OMG KZ2 looks a little bit better than Halo3!!!!!!!''.

Plus, if MS or Nintendo launch a new console it is sure that it will be A LOT different than their previous system in a completely different league than the PS3.

I don't think either of us was talking about the mass market.
You're right they don't care who's is best.

And I agree about the next console from MS or Ninty.
I think I said that as well.

Very true and also those people that suffer RRoD and choose to purchase a new console also replace all of the games to keep the tie ratio up. Such Xbox patriots. You have go to hand it to them.

How could you push significantly your sales (leading to a turnaround) if you base your strategy in ignoring the mass market?

Worked for Ninty this gen.

They ignored the mass market and went with their own strategy.

Huh isnt the conventional wisdom is Nintendo went after the great untapped mass market and hit it.

Back to the topic. The biggest flaw in many arguments in this thread is the thought that believes once next gen starts, and the assumption is that MS will start the next gen, is that the 360 sales will stop and the PS3 sales will not be affected and the PS3 will simply catchup that last year.

This appears to believe that the 9 million lead will still stand and the PS3 will make up that with a year of selling 9 million to 0.   The truth of the matter is that once the next gen starts the PS3 technology advantage will be over.  People purchasing the so called most advanced console will look elsewhere.  People looking for the cheapest console with the overall best library will look the the 360.  The PS3 will be somewhere in the middle. It will have some outstanding 1st party titles, a smaller library and a price probably still $100 more than the 360.  That picture is a console that will probably sell less than the 360 once next gen starts.

How about they ignored the mass market and created a new market.

Again.

How about they stole the mass market from Sony and then bitch slapped the competition for good measure by creating a new market at the same time.