This is from Nintendo

LINK - http://www.nintendo.com/consumer/repair/repair_form_us_ssbb.jsp

Super Smash Bros. Brawl utilizes a double-layer disc which has a large memory capacity. A very small percentage of Wii consoles may have trouble consistently reading data off this large capacity disc if there is some contamination on the lens of the disc drive. Nintendo has specialized cleaning equipment that can resolve this problem. (Please do NOT attempt to clean the lens yourself, as you may damage the system.)

"How can I get this fixed and how long will it take?"
If you are experiencing disc read errors, please utilize the form below to request a repair order. Nintendo is upgrading inbound and outbound shipping to expedite the total repair process. Specific repair times will be provided as you fill out the repair form below. There is no cost for the repair or shipping. Please note: returning the game to the retail store will not solve the problem. So we encourage users who are experiencing issues with playing Super Smash Bros. Brawl to utilize this repair order process.

"What if I have Virtual Console games or other stored data on my Wii console?"
Due to the nature of this particular issue, you should not lose any of your stored data. In some rare cases you may have to re-download your Virtual Console games from the Wii Shop Channel, but there is no cost to doing so.

"Who can use this form?"
Consumers who are at least 13 years old, and live in:

• The continental United States, Alaska, or Hawaii
• Puerto Rico
• U.S. Territories (such as Guam and the U.S. Virgin Islands)
• APO/FPO addresses

Repair Form
To begin the repair process, please complete this short repair form. After you submit this form, you will be sent an e-mail with complete instructions on how to proceed with your free factory repair. Please ensure you provide a valid e-mail address.

Do it Yourself (not recommended)

link - http://smashboards.com/showthread.php?t=150691

This can't be good. Hope many people don't have this problem... as this may effect 1st week sales.

Please continue to bump this for people who have a problem.

i was about to run in and start laughing :D

Sure, but alot of people are probably going to be jumping thinking it's time to laugh at another poor user with an error problem with Brawl :P.

That makes 4 people today with this problem.

@ whitedevil

lol me too!

It seems like _XBrawlX_ didn't even take any time to read the first post.

 im actrally laughing cause when i seen you post first i was thinking it :D

I would recommend you blow into it, Heck, it worked for Nintendo consoles before.

*note, do NOT blow into it*