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NeoRatt said:
Its all about the shareholders... Shareholders want a return on their investment and it is a no brainer that the return would be much higher if they have both a 360 and PS3 version.

 

They just said as much, yes.

http://kotaku.com/5025033/liveblogging-square-enix-press-conference

Says Hashimoto: "We considered the hardware situation. Because of that, we considered the spread of the hardware, so that's why we decided that."