Nintendo Quarterly Sales Update to 31st Dec 2025: Switch 2 at 17.37m

[bonzobanana]

Zippy6 said:

Sephiran said:

The main change from the Switch 1 era when it comes to Switch 2 sales is the following:

Switch 1 always had NA, EU and Japan when it came to sales, while for Switch 2 as of yet, Japan has been a bigger market than Europe for Switch 2. I think that is mostly due to games like Pokemon Legends Z-A and Kirby Air Riders being much more popular in Japan than in Europe.

Could be game line-up, could also be price sensitivity. Japan has the special discounted switch 2. Some countries in Europe the higher price is a barrier.

Last time I checked the standard Switch 2 was £237 in Japan when currency converted where as the UK has a suggested selling price of £396. That's something like a 60-70% increase. I can see the huge success of Japan and still very good success in sales in the USA but it really doesn't feel like a success over here. However this is nothing compared to what is to come surely when Nintendo has new manufacturing contracts with much higher pricing due to hyper inflation of RAM and NAND prices. Surely Nintendo will be forced to raise prices which will reduce demand in all markets. It's going to be grim sales figures for a lot of devices reliant on DDR5 and high speed storage chips. Even game cartridges could be more expensive to manufacture. I'm actually expecting to see a new Switch 1 model at some point, a cost reduced model to see out the Switch 1 to the end but also restore some interest in Switch 1 if Switch 2 starts struggling due to higher retail prices.