Leynos said:
Let's not forget MS lost over 1 billion on the original Xbox. It was a dismal failure. Any other company would have quit but MS goal then was the same as when they revealed the Xbox One. They wanted to be the one stop place for the living room for entertainment. It wasn't about video games itself. They wanted to monopolize the living room the same way they did the home study (when people still had a computer room). Paul Allen a founder of MS who then owned a cable network called TechTV, found ways to push Xbox and the entertainment box push. Jeff Gerstman told a funny story. MS shown some games and the Xbox at Gamespot and they were all a little, we'll see if this will be good but not sure yet. MS was miffed at the response and complained to the managment using words like "We showed them the future of interactive entertainment" MS never really had a clue. They lucked out with Halo early but had a controller almost no one liked. Oh yeah it was rushed so an entire run had bad capacitors and bad PSU's so they sent out free replacement power cords to every Xbox owner who mailed in a request. Brute Force they pushed as the next Halo, do you remember it? No one does. They pushed a lot and nothing took off. Forza took until 360 era and only after PG died. Then the race to beat Sony to market they rushed a console with missing features and so poorly designed it failed from overheating. They went for aesthetic over function. Losing another couple billion on that alone let alone selling the hardware at a loss. However at least 360 had a bunch of cool exclusives. Content wise MS got it right early years. My fave console that gen. If you watch the Xbox 360 reveal and E3 in 2005 you will note they again are pushing this TV/Movie narrative with 360. They even talked about a Tivo like service on 360 in 2005. |
The 360 was rushed to the market because Microsoft had a bad business deal with NVIDA but someone that has bad takes without taking off their nostalgia googles would not know that.








