UK sales data- Black friday week 2025. PS5 #1 with 62% market share

[archbrix]

Mar1217 said:

Although, I understand what @Sephiran is going for here. Historically wise, the sales results here to me looks only like a repeat of what Switch 1 went through its first holiday season in Europe in 2017

A hugely discounted PS4 in a continent that favors football and PS4 hugely instar of the Switch ? This isn't too different here so I don't understand the alarm bell going here.

Overall, Europe needs only selling approx. around what Japan does or slightly higher to get a similar result to what the Switch did which in turn leads me to say there isn't anything to worry.
In turn, the Switch major win last generation was actually in the rest of the world market where their previous consoles barely could register there. Which considering the big launch in China and other Asian territories is definitely picking "the slack" here.

Yeah, if Switch 2 sales here mirror what the original did it follows the normal pattern.  First, Europe is Nintendo's weakest market and second, historically, a new system has always been bested in its first year by whatever the current top-dog console is. So really no surprise here, especially when you consider the PS5's discounts in the region.

More interesting is that Switch 2 has been bucking this historic trend from a global standpoint thanks to NA and Japan, which will result in the Switch 2's first 12 months of shipments beating every fiscal year of the PS5 and possibly even its peak calendar year of 22.7m.