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Microsoft - Xbox |OT| - View Post

trunkswd said:
G2ThaUNiT said:

Looks like in the Fall of 2023, Amy Hood put a 30% profit margin mandate on the Xbox division, which was RIGHT after the ABK merger was finalized.

Suddenly all the decision making that Xbox leadership makes sense. They’ve been given a practically impossible task. Hood must’ve seen that ABK once hit that margin and figured that everyone else could do it as well.

I figured all these changes were due to higher ups at Microsoft forcing them to increase profit margins. I'm not sure any bigger gaming company comes close to 30% profit margins.

Same here. But it might be event worst, MS may just have completely inserted themselves in the handling of such decision.