They have a solid business model and set identity, in fact it's been the since their move into console it may not always be favoured depending on the era but it's robust enough to ensure continuation, to use an analogy Bruce Lee said he fears the man who has practiced one kick a thousand times far more than the man who has practiced a thousand kicks once as the former has honed his ability well and can adapt it to the situation, it's pretty similar to companies like Coca Cola, McDonalds etc... The maybe some adaption to what ever era they're in but they're uncompromising to their core behind their philosophy and approach.







