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Curious case of the Streisand effect. An inconsequential thing most people would have never heard of if it weren't for the outrage. Also, it's not like the "Great/Perfect Jeans" pun hasn't been used before. Godfather of denim, Adriano Goldschmied, owns a brand called Superior Jeans. But, I bet few to no one else here had ever heard of this brand before.
https://superior-jeans.com



I describe myself as a little dose of toxic masculinity.