Will Sony Copy Microsoft and Make Playstation a 3rd Party Publisher?

[kazuyamishima]

curl-6 said:

Qwark said:

In movies the general rule is you need to make at least 1.5 to two times the costs for it to be profitable. I do t see why that's different for games. So a game costing 200 million, better bring in at least 400 million of revenue. Playstation is now one of the biggest players in the business, however without PlayStation hardware, they are not much bigger than EA. Sony doesn't release and sell that many titles a year.

Yeah production budgets usually don't include advertising costs, which for modern games/movies (at least the big ones) is often colossal in its own right.

Niche-Man 2 had a marketing cost of around $35m.

Marketing campaigns are not the same with games as with movies.