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G2ThaUNiT said:
Mummelmann said:

R&D costs being what they are in this space, I find it unlikely that they're aiming for a very narrow demographic with the Pro. If they only expect this to make up 10% of the hardware sales from here on out, they've made a terrible mistake. Again; I find that highly unlikely.

Subsidizing consoles isn't what it used to be. If this a generation or 2 ago, the PS5 Pro would've cost the same as a base PS5, but with the base PS5 getting a permanent price reduction. But I don't think Sony can afford to sell the Pro at a loss.

Tech has historically been one of the few industries where costs would continually go down as time went on. We've now reached quite the unprecedented time where that's no longer the case. Which I think is a big reason why so many tech companies are trying to become very reliant on AI to help alleviate costs. But, that's still a ways off from really making a difference.

Absolutely, and this is why I can't see Sony aiming to sell just a few units of the Pro - they need to make up the cost at that premium. I expect the margins to be similar across all their units, the R&D cost alone won't be worth it unless they sell quite a few Pros. There's also the added strategy of fleecing us on disc-drive's and stands though. Selling one Pro, along with an external drive and a stand, probably has a really good margin. I can't imagine the drive or stand costing much to manufacture.