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trunkswd said:
Machiavellian said:

Not yet but that will only happen if MS can consistently knock out bangers.  The problem with any sub is that anyone can sub for one month and drop it.  For a sub to work, the service must consistently churn out enough hits to make it worth it.  There is a balance betweeen what people feel is worth continue support and what is not, especially with most consumers already subscribing to other services.

I personally do not believe that MS will go to much above 15 for ultimate may be 17 at the most because charging the service to much this early would doom it from gaining the amount of subs needed to sustain it.  What MS really would want is everyone sub to Ultimate so putting all of ABK games into the top tier makes sense as they do need to differiate between the 3 levels.  

Personally I think it would have been a much better proposition if MS acquired Sega and did that instead of ABK.  I am trying hard to think of any particular game coming out from ABK that entice someone to get Ultimate who doesn't already subscribe. Its not like ABK current lineup of console games are that much.

Microsoft this month did increase the price of Game Pass. Game Pass for Console went from $10 to $11 per month and Game Pass Ultimate went from $15 to $17 per month. PC Game Pass remained $10 per month. This is the first time the price of Game Pass has gone up.

https://www.vgchartz.com/article/457606/xbox-series-x-and-xbox-game-pass-price-to-increase-in-most-markets/

Lol, I do not see if going up from 17 bucks for a while if not at all.  I am sure inflation will hit at some point that it will rise just as everything else rises with inflation but if we see any price change in the next 10 years after this one, its going to be a very hard sell for MS to reach 150 million subs.  The problem with MS is that they are still very far behind in a consistent number of bangers each year.  You can only build a subscription service with content and it must be at a quality that people feel the value is way worth the cost per month.

Since AAA content drives this market, from Starfield on, MS must and I mean must have consistent AAA bangers hitting for the next 3 years to even come even with Sony and make GP a must have service.