(Business Perspective) Does MS really need Xbox Hardware?

[Soundwave]

Microsoft is worth 2.3 trillion dollars market cap.

They had 70 billion laying around to spend on Activision.

A few billion lost on the XBox brand here and there is not going to hurt them all that much, lets be freaking honest. For MS it's just the cost of doing business. 

So framing the question as do "we" (the general consumer) need XBox? Sure

Does MS? Well they never have, but they want to be more than just a OS company in and can afford to so ... the issue is what again? 

Last edited by Soundwave - on 30 April 2023