VAMatt said:
Sure. At $100, maybe 125, it'll fly off the shelf. But as I said in a comment on the article, The reason that the platform holder is still accessories is because they are very high margin items. They make a ton of money on them. This thing is not going to drive game sales, so it can't be a loss leader like a console. It has to be a high margin accessory to make sense for Sony. I don't see how it can cost less than $200 to make sense for them. And, even at $200 I'm not sure it would be a great profit driver. How many units can it possibly sell at $200? I'd say not many. With all of this in mind, I find this rumor hard to believe. Either it's missing some details that would make the hardware more appealing, or it's just wrong. |
Plus, to be worth it financially, it doesn't just have to make a profit per unit, it has to recoup all the R&D costs involved in creating it, otherwise the overall project would be a net loss for Sony.
