Xbox |OT|

[Machiavellian]

Zippy6 said:

Spade said:

Ideally, this is what MS should do if they were serious, but well.. we know they aren't sadly. :/

I think Microsoft has done a tremendous job improving Japanese Xbox support recently, and I applaud them for that. However, if they really want more growth in Japan, I'd love to see them fund / publish more games from the area and maybe even establish a new 1st Party studio there

— Benji-Sales (@BenjiSales) March 28, 2023

Or even just create a new IP with one of their western studios that caters to a Japanese audience. Just look at Ghost of Tsushima. Made by an American Studio but was very popular in Japan. The 4th most popular ps4 game in Japan from a western developer beaten only by GTAV, Minecraft and Blackops 4. Catering to a Japanese audience also doesn't necessarily hurt sales elsewhere, again using ghosts as an example it sold over 10m worldwide.

The question is who knows if MS has attempted this and got little result.  As far as MS having one of their studios make games that cater to the Japanese market, I would rather they just make games they have a good understanding on how to make instead.  Forcing something along these lines never work and the product would usually come out subpar.  Instead if a developer has a ideal for a game and they are confident they can realize their vision is a much better approach.