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Ryuu96 said:

How Embracer makes its money back.

Warner Bros/New Line Signs New Deal with Embracer for More "Lord of The Rings/The Hobbit" Films

Lol.

I'm happy with this. As recently as a month or so ago we heard that Embracer's Middle Earth Enterprises (which they acquired from the Zaentz company last summer) was trying to get the LOTR/Hobbit rights back from WB so that they could sell the whole shebang to Amazon (they only have 2nd age rights currently). Considering how badly Amazon screwed up the 2nd Age with Rings of Power, I didn't want them anywhere near the rest of the Middle-Earth rights. Modern WB isn't great, but they are at least better than Amazon.