Black Friday Sales - Worldwide Hardware Estimates for Nov 20-26

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Norion said:

Pionner said:

This site already admitted they based U.K. sales on the estimates for November. Which honestly makes no sense. U.K. is the smallest market out of all of Europe. And PS5 was behind only by thousands of sales. Not no hundreds of thousands. I wouldn’t use that data point for anything.

As someone else said the smallest market part is nonsense and they're also basing it on Spain which weekly sales get released from like Japan. Two markets for the continent isn't ideal but it is enough to give a decent picture.

Yeah. UK and Spain are two of the main sources of data to come up with the initial estimates for the rest of Europe. As well as historical data and Amazon rankings when available. Though with stock shortages historical data hasn't been as useful as in the past. 

When GamesIndustry releases it's monthly Europe report I use that to help tweak our estimates. Only issue with that report is that it is missing data from Germany and some smaller European countries. It is missing UK data but that is available in a separate report. 

If I wanted to wait for all the monthly reports we would be a month behind at all times. Though in that case I could just post all 4 or 5 weeks either at once or over the course of a week or two.