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Captain_Yuri said:

NVIDIA Retained 80% Discrete GPU Market Share Versus AMD’s 20% In Q2 2022 Despite Gaming Revenue Losses

https://wccftech.com/nvidia-retained-80-discrete-gpu-market-share-amd-20-in-q2-2022-despite-gaming-revenue-losses/

Looks like while Nvidia did lose a bigger % of shipments compared to Radeon, Radeon wasn't shipping anywhere close to Nvidia's level to begin with. So Nvidia continues to retain that 80% while AMD remains unchanged with 20%. It's interesting that despite being more competitive than ever before, RDNA 2 has seen some of the lowest market share in Radeons history even after the Crypto hype has ended. Goes to show when charging Nvidia prices while only being competitive in Raster but falling behind in many other features does in fact mean most people aren't willing to buy your product over Nvidia.

I think one reason is that NVidia is flooding the market, which makes is more difficult for AMD to get a shoe in.

Here in Luxembourg (and close-by in Belgium), finding an AMD GPU is an impressive feat, even from e-tailers. Alternate.lu for instance has currently 103 different GPUs for sale; but only 5 of them are from AMD, and even then, 2 of those are just RX 550 and the other ones are much more expensive than in other countries (for instance, 6650XT at Alternate.lu: 536€, Mindfactory: 399€ (same price as cheapest 6600XT, which isn't available at Alternate)), while the 6500, 6700 and 6800 are totally unavailable. In other words, I need to import an AMD GPU to get one either at all or for a cheaper price.

The other reason is notebooks. How many notebooks have you seen with AMD GPUs inside outside of the APU? I haven't seen a single one lately, and Notebooks is where the bulk of the GPU sales are these days with the shrinking Desktop market.

I went to notebooksbilliger.de to check and could find a grand total of 12 Laptops with RX 6000 discrete GPUs. for comparison, most quadro cards have more available laptops than off of the AMD ones together.

That being said, AMD could also be at fault here. Either the laptops are old and not adjusted to the end of the chip crunch, or laptops with the 6700M or 6800M are overpriced compared to NVidia Laptops with 3070 or 3080 chips inside; with one exception all laptops with a 6800M (or 6800S) cost 2000€ or more while you can get the same laptop with a comparable NVidia GPU for at least 200€ cheaper by now.