Pk9394 on 02 July 2008
unless nintendo want to dig their own grave then they'll increase the price of wii. Lets not go complicated with elasticity of price or unit profit vs total profit why it can be more harm than gain for a price increase. We'll look at the simple fact of brand reputation as it is one of the most important thing to a company, because getting consumer happy and satisfied will affect future purchase decisions. for e.g. you would rather buy a no name brand of a laptop or you would buy a sony Vaio for the same price???? thats where brand reputation comes into play.
