July NPD 2021

[peachbuggy]

Shadow1980 said:

Weekly average HW revenue is about the same as June. PS5 at #1 in revenue implies at least 30% of the revenue share, assuming PS4 & XBO were 5% of the market (it'd be nice if we had some idea what they actually were selling). But let's assume it's at 35%, or about $113M in revenue. Assuming 75% disc/25% digital split, which would in turn assume an average retail price of $475, would give us 238k PS5s sold.

Assuming the Switch's weekly average was the same as in June, that would mean it sold around 380k or so, which assuming a 3:1 split between the hybrid and Lite in the hybrid's favor would yield $104.5M in revenue. 400k it probably close to the upper limit for the Switch, but it also could have seen continued declines in its weekly averages, so it's conceivable that it might have sold only, say 350-360k.

Looks like my hopes that Xbox would retain some momentum and squeak in at #2 were wrong. It likely still managed to stay over 200k, though.

If I had to throw out a guess as to the splits, maybe it's something like this:

NSW: $93.6M (360k units @ $260/unit)
PS5: $114M (240k units @ $475/unit)
XBS: $99M (220k units @ $450/unit)
PS4+XBO: $16.2M (54k units @ $300/unit)
Total: $322.8M

Now we just wait to see the prediction results so we can narrow down the actual numbers as much as possible.

In the figures of your final splits it makes Switch 3rd in revenue, so you probably need to recalculate.