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JEMC said:
green_sky said:

Cyberpunk 2077 could be good case study in business and game schools.

It's still to early to know how the whole Cyberpunk 2077 story will end. Maybe CDP can manage to fix the game and we'll remember it as a proof that with love and dedication you can end delivering what you promised, like what happened with No Man's Sky, or maybe CDP gives up after a while and it will become a prime example of bad management and overhype.

We'll see.

They are self reflecting and studying their mistakes themselves. 

https://www.rockpapershotgun.com/cd-projekt-red-future-games-wont-begin-marketing-campaigns-until-closer-to-launch