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Otter said:
RolStoppable said:

Wii Fit U
Wii Sports Online
NintendoLand
Launching with NSMBU 
Multiplayer Focused 3D Mario 

The early efforts for the Wii U seem more notable than Switch early in its lifetime

.... The latter section was just userbase data, I thought it gave the impression of Nintendo's Switch initial audience being unsually "hardcore". 


"Nearly two years from launch, the demographics of Nintendo Switch owners are beginning to fall more into line with the demographics of other Nintendo system owners, with marked differences from owners of other consoles."

https://www.gamesindustry.biz/articles/2019-02-11-eedar-nintendo-switch-attracting-more-women-wider-age-ranges-over-time#:~:text=Early%20adopters%20of%20the%20system,male%2C%20and%2030%25%20female.&text=The%20PS4%20and%20Xbox%20One's,and%2053%25%20female%2C%20respectively.


But the point was to question whether it was actually clear that Nintendo was succeeding with its blue ocean strategy back in 2017 because the initial audience was distinctly male and mostly yuppies

The problem with the games you listed is that Nintendo's focus with the Wii U (and 3DS) clearly wasn't a blue ocean strategy, despite these titles being on the system. Games like Wii Fit U, Mario Bros. U and Nintendoland were by the numbers, soul-less titles, unlike the games on Wii and DS. Also, the hardware of the Wii U and 3DS clearly didn't attract mass market customers. So even if Nintendo wanted to attract a blue ocean audience, it failed to do so with Wii U and 3DS. The Wii U was the polar opposite of the Wii.

As for your second post: I think the point here is that it was always obvious that Nintendo needed a blue ocean strategy to make the Switch a big success. I remember having these discussions years ago with certain users who always claimed Nintendo would only need to attract male gamers aged 20-40 to make the Switch wildly successful - which was obviously wrong and Nintendo always knew they wouldn't have massive success without attracting a wide audience. After all, that's what they've been doing in the handheld sector since the 1980s and the only time their handheld failed to perform to expectations (3DS) was when they didn't attract that audience in large enough numbers. So yes, it was always clear (to Nintendo and observers like Rol) that the Switch would be a blue ocean product, even if the audience consisted mostly of hardcore Nintendo fans right after launch (after all, that's going to be the case for any established console or consumer product: The most enthusiastic "core" fans of your product will buy it first).