I do like how Suda/Grasshopper Manufacture tries to promote and help independent developers despite his company being owned by GungHo Online. Gungho is the type of parent company that seems very hands off with it's subsidiaries, outside of the budget of course.
Nintendo pulled quality marketing in which they managed to sell a console with a tiny profit on each system and then sell tons of their own software. Then they actually invested in getting console exclusives from publishers like Marvelous (Sakuna, Daemon X Machina) and soon Capcom (Monster Hunter Rise) to help sell the system.
Early in the Switches life Nintendo was quite selective, with which independent developers it allowed on the the Switch and it even turned away 3DS and Wii U developers as Nintendo was focused on a complete reset to it's business rather than treating previous smaller independent developers well. Most of these companies eventually came to Switch. The reset either didn't come or now treat the Switch as just another platform like Xbox or Android. It's understandable but the marketing has been good from the start so the Switch and Nintendo will remain strong for many years to come.
(Wow I really rambled on there.)







