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niksta2 said:
super_etecoon said:
I think it is capitalizing on the "me" generation phenomenon.

In this homogenized, processed culture it's easy to sell someone a product that they feel separates them from the masses while at the same time embracing current trends. It promotes individuality and conformity in one sleek package.

 

it never really made me feel like that.......

 

guess I'm just weird?

Yeah...but this is marketing.