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Most likely the 360.
That or Nintendo is going to have start churning out one new first party game every month.....

For the following reasons :

You're going to get 3 kind of third parties titles :
1) HD console support only
2) Wii support only
3) Cross platforms titles working both on Wii and HD consoles.

Titles from 3) selling 1 million+ on Wii will most likely sell 1 million+ on the 360 too so they won't help the Wii close the gap.

I don't see more million sellers from 2) than 1) in the next years.... ( even if publishers start massively supporting the Wii they won't drop HD consoles either..)

 

PS : even if the Wii hardware lead over the 360 gets incredible, in the end the issue is that you don't need a 60 million console install base to sell million sellers, you can do it pretty well on a 15-20 million console bases like the 360 has been demonstrating.

 

My answer would be different if the question was how many 5 million+ sellers.  The Wii will win that  hands down..

 

PS3 can't win because at this point 95% of the crossplatforms million sellers on the PS3 will be million sellers on the 360 too and I don't see Sony managing to get 30 more million sellers exclusives out this gen than the 360...



PS3-Xbox360 gap : 1.5 millions and going up in PS3 favor !

PS3-Wii gap : 20 millions and going down !