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Because 99% of the people don't care how much a game(thing) has sold, the 1% is then again also divided by people who only care because they are fanboys/girls/trolls.

If you have a company yourself and you are doing financially well you normally don't like to point out publically how well you are doing (except if you are huge).

It would be like 'Our coca Cola light product has sold 7 billion bottels last year in Walmart!'